VELOFOLLIES A BARREL FULL OF CYCLING IDEAS
With the largest range of bicycles in the Benelux countries, Velofollies is clearly a trendsetter and offers a good reflection of what the bicycle market has to offer. Add to this the interesting workshops, an e-bike test zone and numerous interviews and meet & greets with (former) cyclists, and you have the ideal recipe for a whole day of cycling fun.
An overview of what there is to discover in January 2025:
Focus on performance in road bikes and MTB
When it comes to road bikes, Velofollies will of course feature many new models and innovations. The focus here is on lighter materials and an increasingly aerodynamic design of frame, handlebars and wheels, including the complete concealment of cables and accessories in the frame. Mountain bikes are also becoming lighter, but the focus here is mainly on more advanced shock absorbers. And in both categories, of course, e-support is also just around the corner.
Gravel: not a one-day wonder
The popularity of gravel bikes continues with a growing number of gravel cycling events, ex-racers taking refuge in the gravel bike and, of course, rising sales figures. The gravel bike is clearly not hype, but a full-fledged bike category, lighter and faster than a mountain bike and more suited to unpaved surfaces than the road bike. Versatility, adventure and discovery are keywords for the gravel cyclist looking for passion, inspiration and challenge against a backdrop of the heroic images of the Strade Bianche. So it’s only logical that manufacturers and exhibitors are going all out at Velofollies with new models and innovations such as specific gravel components, a 1×13 gravel group, 30mm rims, etc.
E-bikes unstoppable
Electric bikes have clearly been on the rise in recent years, but next edition they will be more popular than ever at Velofollies. The latest models not only offer better performance, with greater range and faster charging times, but also in terms of style and design great strides have been made. Whereas e-bikes used to be mainly practical, we now see them increasingly being designed with an eye for design. Moreover, they are also making their entrance into the “peloton”: electric support in mountain bikes, but also more and more in racing bikes, are gradually becoming no exception in sporty cycling clubs.
Bicycle tourism on the rise
The number of tourist services and organizers of active cycling vacations and cyclo’s also increases year after year at Velofollies. From pleasant recreational cycling vacations over socials rides to legendary climbs and epic challenges. By the way, the Velofollies website offers a handy tool to quickly navigate between product categories to prepare your ideal course: ‘race’, ‘gravel’, ‘travel’,…
Technology and sustainability go hand in hand
What stands out at Velofollies is that bike brands are also investing more and more in new technologies, such as integrated GPS systems for navigation assistance, tracking systems for theft prevention, built-in heart rate monitoring, automatic suspension and, of course, further development in battery technology for e-bikes with even charging capabilities for smartphones. The focus on comfort, safety and efficiency is evident here. These new technologies also embrace bicycle sustainability, many manufacturers opting for more sustainable materials and production processes (think bamboo, recycled aluminum, biodegradable lubricants,…). , so good for your health as well as the environment.
Are you planning to buy a new bike in 2025, do you want tips & tricks on nutrition and training, are you looking for a nice cycling vacation or do you just want to spend a pleasant afternoon with cycling friends, spotting trends and riders, then a visit to Velofollies should definitely not be missing in your cycling agenda.
Velofollies takes place from Friday, January 17 to Sunday, January 19 from 10 am to 6 pm with an evening opening on Friday until 8 pm. Tickets cost 15 € in the online presale.
